kindle

A Conversation with Jeff Bezos, Amazon.com

by Andy Brudtkuhl on March 3, 2009

Jeff Bezos (Amazon.com) was on Charlie Rose last week talking about business, the economy, reinventing your business, the kindle, the future of reading, and much more. I love Jeff Bezos and I think he’s one of the greatest business minds around – and he’s awesome to hear speak.

Some notes:
- “Your value proposition to customers shows itself better to your customers in this economy”
- “If I look long term, I am very optimistic”
- “Me too companies tend not to do very well”

The quote I will take with me was…

“People often ask me – Jeff, what’s going to change in five to ten years? But I rarely get asked ‘What’s going to stay the same’? [...] If you base your business strategy on things that are going to change – then you have to constantly change your strategy. Whereas, if you formulate your strategy around customer needs – those tend to be stable in time.”

Brilliant. It’s so easy to get caught up with the changing landscape on the web, in business, etc – and it’s hard to focus on your core competencies. But in the end it always comes back to what your customer needs.
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