According to a new study by The Kelsey Group and ConStat, Inc., 70 percent of U.S. households now use the Internet as an information source when shopping locally for products and services—an increase of 16 percent since October 2003. This puts the Internet on par with newspapers as a local shopping information resource, with the Internet likely to surpass the impact of newspapers in the very near future.
via kelseygroup.com
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