Peashoot is basically a URL shortener with a killer user interface. You can create campaigns based on shortened links and the Peashoot UI tracks where the links are used – on Twitter, blogs, etc. Campaigns have goals similar to web analytics. A simple goal is to have visitors land on a specific page. Custom goals include market reach, number of inbound links, number of tweets, and number of blog posts. Of course this all assumes everyone uses your specific shortened URL.
Reporting

Goal Setting

Real-Time Tracking

Quick Tour
Custom Campaigns
The only downside is there is no free version – and plans start at $15/mo and go up from there. It seems like a promising service but I think it would gain more traction by offering a limited, free plan.
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{ 2 comments… read them below or add one }
Just to update you, Peashoot not only now offers a free trial, but also has a cool “Audience Builder” feature, enabling you to automatically grow a targeted twitter following based on keywords. More info on that feature here:
http://zygote.egg-co.com/grow-an-audience-on-tw...
Thanks – peashoot definitely looks more promising with a free trial