I use both Apple and PC’s so I have little bias. Each has their own purpose in my home/office. I’m happy Microsoft and their ad firm CP+B is finally on the attack pointing out the overwhelming reason many people shy away from the Apple store – price.
Here is the commercial (which you’ve likely seen already)
What do you think?
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{ 2 comments… read them below or add one }
Wow Microsoft may have finally pulled it out. I’m no marketing expert but that was convincing.
I think so too! Why haven’t they done this before? It’s a huge point – Apple computers, generally, cost twice as much as a similarly configured PC’s.. In “economic downturn” that should be the forefront of their marketing message as they are steadily losing market share.