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The 90-10 Rule for Successful Twitter Networking
90% of what you share on Twitter should be made up of personal insights and thoughts along with a heavy dose of helpful links, while 10% should be made up of messages that more directly benefit you.
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1. Pick good cofounders
2. Launch fast
3. Let your idea evolve
4. Understand your users
5. Better to make a few users love you than a lot ambivalent
6. Offer surprisingly good customer service
7. You make what you measure
8. Spend little
9. Get ramen profitable
10. Avoid distractions
11. Don’t get demoralized
12. Don’t give up
13. Deals fall through -
Marketers must adopt an entirely new strategy — more than that, an entirely new mindset. They must get away from trying to create new desires in people, trying to push and force themselves on people, trying to control people.
Instead, find a more natural way. Find out what people want, and then give it to them. Offer them value, and they will appreciate that. Be a resource. Give things away. Don’t force — let them come to you, because of all the value you offer. Here’s how:
Posted from Diigo. The rest of my favorite links are here.
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