August 2008

Daily Digest (weekly)

by Andy Brudtkuhl on August 23, 2008

  • From Louis Gray…

    1. “More Like This” Suggestions
    2. Eliminate Duplicate Feed Items
    3. Add Negative Keywords
    4. Share Items Without Subscriptions
    5. Aggregate Reader Statistics
    6. Addition of Search
    7. Create a Link Blogs Directory
    8. Further Integrate “Trends”
    9. Expand Individual Feed Stats
    10. Customization

    tags: getanewbrowser, google, reader

  • “Twitter can be an amazingly powerful platform for connecting to your community as well as driving traffic to the various properties you want people to go. Having an event? Tweet it out! Launched a new bag? Tweet it out!

    The key to Twitter is the level of listening you do as well as talking. It is definitely supposed to be an interactive program. And, in fact, this is where you build the majority of your Whuffie (aka social capital). The more you interact on Twitter, the more people will interact with you, which attracts others to you as well.”

    tags: getanewbrowser, twitter, socialmedia

  • “I wanted to start with some basic guiding principles that should be used to guide social media participation particularly for companies. These should apply to participation in most online social media environments and social networks.”

    tags: getanewbrowser, socialmedia

  • It’s interesting what you can find when you look around a bit on Google. I thought I’d look for a few new ebooks to read. I found 20 different ones that might be interesting to you. It never hurts to get a few different perspectives. In all cases, the first link is to a PDF file, the second link is to the site where it’s hosted.

    tags: getanewbrowser, socialmedia, ebook

  • “Brands That Suck on Twitter: I don’t write this post to be mean spirited; I write this post to simply call attention to brands and companies that are totally missing the boat and not listening on twitter where millions of conversations are happening everyday. Do companies think about or even care what people are saying about them, their products or services on twitter? If they don’t, then they are about to be rudely awakened soon enough.”

    tags: getanewbrowser, twitter, branding

  • - Brands are slow to the party
    - Corporate domain: “out for lunch”
    - Not personal enough
    - Too personal
    - campy personal wears thin
    - big brother is watching
    - hybrid brands won’t last
    - ROI unclear
    - No one gives a care

    tags: getanewbrowser, twitter, branding

  • “Tables have got to be one of the most difficult objects to style in the Web, thanks to the cryptic markup, the amount of detail we have to take care of, and lack of browser compatibility. A lot of time could be wasted on a single table although it’s just a simple one. This is where this article comes in handy. It will show you ten most easily implemented CSS table designs so you can style your tables in a zap!”

    tags: webdesign, css, getanewbrowser

  • Some cool details on the possible future of user interface design

    “Good user interfaces are crucial for good user experience. It doesn’t matter how good a technology is — if we, designers, don’t manage to make user interface as intuitive and attractive as possible, the technology will hardly reach a breakthrough. To gain the interest in a new product or technology, users need to understand its advantages or find themselves impressed or involved.”

    tags: getanewbrowser, UI, interface

  • “Recently there have been a number of noteworthy techniques such as styling different form fields, live validation, Context highlighting, trading options from field to another, slider controls and more – using CSS and different Javascript libraries. Below we present findings of search to more than 40 tutorials and demos to showcase the capabilities and robustness of CSS and Javascript. “

    tags: getanewbrowser, webdesign

  • Today, the news broke that the HTC Dream, the first handset to run Android (aka “the Google Phone”) has been approved by the FCC. In the documents provided, it appears that we have now a release date for this highly anticipated phone: November 10th, 2008. So what will the HTC Dream offer? We take a look at some of the details and unknowns surrounding this device.

    tags: getanewbrowser, android, htc, gadget

  • we have unleashed one of the most intensive training regimens I know of for our staff. While our focus is on digital and “digital influence,” there are a lot of other skills that will help the next generation of communications experts (do we need to retire the “public relations” term?).

    The next generation will need to get strong in the following. I have begun the process of drilling down into each to offer some practical “how-to’s” for each. Look for more in the future or even create your own and link back here:

    tags: getanewbrowser, newmedia, pr

  • Will twitter start using advertising? What do you think? Will you even care as a user?

    “American users will see banner ads soon, and don’t be surprised if your message on dining out gets side-saddled with an ad for a local restaurant. And to be fair, Microsoft’s deal valued Facebook at 100 times its then-$150 million in estimated revenues. Similar hyperbole could turn Twitter’s $28 million revenue potential into a $2.8 billion valuation.”

    tags: getanewbrowser, twitter

  • Very cool – play NES ROMS via built-in emulator that’s a Firefox extension…

    “If you didn’t notice from reading my last massive time waster, I love classic gaming. I’m also a Firefox user, and always on the hunt for good addons like the rest of you. Thank god for FireNES, an awesome addon for Firefox that gives you ready access to a massive repository of NES games.

    After you install it, customize your toolbar and add the FireNES button to give yourself one-click access to the sidebar. The full ROMs list is massive, The toplist contains the 100-or-so most played titles, and you can add any game to your list of favorites with a simple right click.”

    tags: getanewbrowser, firefox, extension

  • “We have been reminded several times lately that Web 2.0 is in no way a synonym for “reliable.” Major services have crashed. Big product launches have fizzled. Users have raised their collective fists in the air. What’s going on? Is the Web crumbling? Well, no, it’s not. But users’ expectations are rising, and Web companies often get themselves into trouble by promising far more than they can deliver.”

    tags: getanewbrowser, web

  • Local bloggers – including Nathan T. Wright, Andy Brudtkuhl and Brett Trout – created posts and Twitter messages informing customers that TrustyPig was using the SmartyPig Web design features illegally.

    Within a couple days, TrustyPig began replacing its Web designs, Gaskel said.

    SmartyPig was launched early this year as the nation’s first online savings account with social networking capacity, where friends and family can contribute to savers’ accounts at West Bank to help meet specific savings goals.

    TrustyPig’s Web site says it is an online marketing company. It’s not clear where the site operates from, but a post on it explains that the SmartyPig mistake occurred when “a programer from Romania and a designer from China” were hired to design Web pages.

    tags: getanewbrowser, brandhijack, trustypig, smartypig, des moines

  • Burnout. Find the ways and means and resources to manage it now. You’ll need all of them and more in the coming years

    tags: getanewbrowser, business

  • “According to comScore, nearly 139 million U.S. Internet users watched an average of 83 videos per viewer in March 2008, viewing a total of 11.5 billion online videos during the month. However, the average YouTube video receives only 100 views a year. This makes optimizing video for YouTube one of the biggest opportunities in the fast-changing and complex world of search. This session will look at how video search engine optimization (VSEO) has become the most important new use of search engine optimization today.”

    tags: getanewbrowser, video, searchenginemarketing, seo

  • Microsoft is expected to announced tomorrow that it will bring its new data center to West Des Moines, sources familiar with the project say. The size of the project and employment are unavailable.

    Redmond, Wash.-based Microsoft said in July that it would bring a data center to the Des Moines area. The West Des Moines project is expected to be similar in size to a data center in San Antonio, Texas.

    Microsoft said last year it’s building a $550 million data farm that will employ about 75 high-tech workers. The workers will earn an average of $70,000 annually.

    tags: getanewbrowser, microsoft, datacenter

  • “What started as a viral internet campaign turned into positive mainstream media coverage, and consumer demand for Bacon Salt in their local supermarkets. I don’t have a list of where you can buy Bacon Salt today, but I’m told that penetration is strong across the United States, with several large chains stocking the product.”

    tags: getanewbrowser, baconsalt, business, socialmedia

  • 50 different ways your company can use Twitter as a communications tool

    tags: getanewbrowser, twitter

  • Microsoft Corp., weary of being cast as a stodgy oldster by Apple Inc.’s advertising, is turning for help to Jerry Seinfeld.

    The software giant’s new $300 million advertising campaign, devised by a newly hired ad agency, has been closely guarded. But Mr. Seinfeld will be one of the key celebrity pitchmen, say people close to the situation. He will appear with Microsoft Chairman Bill Gates in ads and receive about $10 million for the work, they say.

    tags: getanewbrowser, microsoft, business, advertising

  • This “next-gen” facility will be different than the traditional data center, supposedly using the “container” model they have been working on. Basically a container is a semi-trailer (or shipping container that you see on barges and trains). Within this container are 1,000 – 2,000 servers. These containers are, literally, trailers that can be hauled in via trucks to scale the system. Microsoft has built a similar data center in Chicago that has two floors. Currently, the entire first floor is made up of 150-200 of these containers.

    tags: des moines, iowa, microsoft, datacenter, getanewbrowser

  • “The entire first floor of Chicago is going to be containers,” Microsoft director of data center services Michael Manos said this morning in his keynote at Data Center World in Las Vegas. “This represents our first container data center. The containers are going to be dropped off and plugged into network cabling and power.” The second floor of the immense facility will be a traditional raised-floor data center, Manos said.

    tags: microsoft, datacenter, iowa, getanewbrowser

  • The Iowa Communications Network provides high quality, full-motion video; data; high-speed Internet connections; and telephone service to a variety of authorized users, which includes state and federal government agencies, K-12 and higher education, hospitals and public libraries. Video is a tool for distance learning connecting Iowans at multiple sites for classes, meetings, and training. Real-time interaction is possible via microphone between two or more sites. Through partnerships with education, medicine, the judicial system, government agencies, and the National Guard, the Network brings this live video to around 758 sites, or nodes, around Iowa, located in schools, National Guard armories, libraries, hospitals, and federal and state government offices.

    tags: iowa, icn, getanewbrowser

  • “Gov. Chet Culver welcomed Microsoft to Iowa today, with the announcement that the Redmond, Wash.-based software giant will build a $500 million data center in West Des Moines.”

    tags: getanewbrowser, microsoft, datacenter

  • Microsoft Corp. has selected West Des Moines as the site of its new $500 million data center.

    The center will be built on a 42-acre parcel at the intersection of Booneville Road and Xavier Place and will house large-scale World Wide Web services for Microsoft’s online services business. It will employ 50 to 75 people, with an average salary $70,000.

    tags: getanewbrowser, west des moines, iowa, microsoft, datacenter

  • Microsoft is creating 75 full-time jobs paying an average annual salary of up to $70,000 at that center.

    To receive the Iowa tax breaks signed Feb. 28 by Culver, Microsoft must invest at least $200 million in the state.

    Last year the state approved a measure that helped persuade Google to build a $600 million data center near Council Bluffs. That package exempted electricity purchases and capital investments from the state’s sales tax.

    tags: getanewbrowser, microsoft, datacenter, iowa

  • The Legislature passed measures creating tax incentives aimed at luring the computer giant to Iowa, to build new power generating facilities and improve the state’s communications network. Those efforts paid off with Microsoft’s decision, said Senate Majority Leader Michael Gronstal, D-Council Bluffs.

    tags: getanewbrowser, microsoft, datacenter, iowa

  • Run separate sessions in different Firefox windows

    “Then browsing around yesterday, I discovered this little known environment variables – MOZ_NO_REMOTE – that makes this magic happen. Therefore, there’s two ingredients to getting this to work.

    1. Firefox profiles
    2. MOZ_NO_REMOTE

    To make multiple profiles for Firefox, simply run “Firefox.exe -P” from a command line. This opens up the Profile Manager. Create as many profiles that you feel you’ll need independent sessions. Then create a shortcut to Firefox.exe on your desktop or quickbar for each profile you made. Right click the icon for each shortcut and open the properties window. In the Target field you need to specify which profile to use when launching Firefox like this – “F:\Program Files\Mozilla Firefox\firefox.exe” -P “ProfileA”

    Then just create a new environment variable MOZ_NO_REMOTE with a value of 1.

    Then you can click each Firefox icon and you’ll have a seperate session for each of your browser windows. Have fun.”

    tags: getanewbrowser, firefox, hacks

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BarCamp Des Moines Tomorrow!

by Andy Brudtkuhl on August 22, 2008

Well, I’ve been meaning to post about this for the last two weeks and I’ve put it off. But it’s never too late to spread the word!

So what is BarCamp?

BarCamp is the ultimate geek “unconference”. It is a gathering of people learning from and sharing with the other participants. BarCamps, although loosely structured, usually follow a set of rules of format and participation. The event is designed to promote as much interaction and participation as possible.

When and Where?

Saturday, August 23, 2008 – 8:30am – 10pm

Adventureland Inn
3200 Adventureland Drive
Altoona, IA 50009

8:30 – 9:30: Registration/Breakfast/Networking
9:30 – 10:00: Opening/Introductions
10:00 – 11:00: Sessions
11:00 – 12:00: Sessions
12:00 – 1:00: Lunch
1:00 – 2:00: Sessions
2:00 – 2:30: Sessions
2:30 – 3:00: Break/Networking
4:00 – 5:00: Sessions
5:00 – 6:00: Dinner
6:00 – 7:00: Sessions
7:00 – 8:00: Sessions
8:00 – 9:00: Sessions
9:00 – 10:00: Wrap-up Panel

If you are interested in going, you can register here.

If you want more information, check out the Bar Camp Des Moines website.

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Announcing the 2008 Iowa Web Awards

by Andy Brudtkuhl on August 22, 2008

Today we announced the 2008 Iowa Web Awards – an effort to honor all the hard work being done by all our local web gurus. it’s pretty much just like the Webby’s only local to Iowa.

Here’s how it will play out…

1. The community will vote on the categories for which we will be giving out awards, ie “best blog”, “best news site”, etc

2. Once the categories have been chosen the community will nominate entries for each category.

3. Once all the nominees have been decided, the community will vote for their favorite in each category.

The only rule is that the nominee must be from Iowa!

This is an effort to promote all the advancements on the web that are happening in the state of Iowa with a hope that these efforts can be recognized by a broader audience.

And yes, these awards will be given out annually.

If you would like to contribute to the Iowa Web Awards, see this post.

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You’ll see me in there somewhere. I think they misspelled my name and may have taken my “corn and pigs” comment out of context. But all in all they did a good job with the story…

Note: I cannot for the life of me get this clip to not auto-play… If you have any ideas let me know. Also note how much Gov. Chet Culver is sweating!


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Microsoft Data Center in West Des Moines, IA

by Andy Brudtkuhl on August 21, 2008

Microsoft *officially* announced its plans for the $500 million West Des Moines data center it is building.

Here are some details…
- “Next Generation” facility
- 50-75 workers at $70k annual salary
- 42 acres in West Des Moines (see map below)
- Construction to be completed in 12-18 months

Why Iowa?
- Tax Incentives
- Cheap Land
- Very (relatively) affordable power
- Cheap Labor (lower costs of living here mean lower relative wages)
- Fiber Backbone (the very UNDER-UTILIZED ICN Network)
- Central Geographic Location

Overall, there are up to and over 35 factors in data center site selection of this magnitude including what I mentioned above.

What’s a “Next Generation Facility”?
So what is this next generation facility going to power? As more and more of the web and business moves into “the cloud”, the need for an infrastructure to keep up demands new data centers. Microsoft is in a position where it’s taking many of its traditional platforms and and software into the “SaaS” model – or Software as Services. So when the next version of Microsoft Word comes out – it will be via a web browser, online. To power this next wave, Microsoft needs to build up its infrastructure. To get a handle on the challenge ahead of Microsoft, here are some numbers:

Microsoft challenges:
- 15x growth on servers
- 9x growth on egress
- 15x growth on power
- 3x growth on number of data centers
via DataCenterLinks

This “next-gen” facility will be different than the traditional data center, supposedly using the “container” model they have been working on. Basically a container is a semi-trailer (or shipping container that you see on barges and trains). Within this container are 1,000 – 2,000 servers. These containers are, literally, trailers that can be hauled in via trucks to scale the system. Microsoft has built a similar data center in Chicago that has two floors. Currently, the entire first floor is made up of 150-200 of these containers.

So basically what happens is a truck loaded with a “container” will pull into the facility, drop off the container, “plug it in” and turn it on. Bam! This container based data center often times can hold up to 11 times more servers than a traditional data center using the same amount of space.

Here’s a 3-D Demo of the Chicago Data Center – and what is likely coming to West Des Moines…

So where’s this going to be?

View Larger Map

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