About a month ago the Des Moines Business Record published an article called Luring IT Workers, by Jason Hancock. The jist of the article was the fact that Iowa’s growing IT industry does not have enough labor to fulfill IT needs. It’s a simple supply and demand issue. There are several reasons why - of which many can be associated to the so-called “Brain-drain” that Iowa suffers. That is - we lose our best and brightest because they want to get out of Iowa and head to a coast. I used to be the same way until I decided to stay.

Aside from the fact that we lose our young talented IT professionals because they want to get out of Iowa - they could be leaving because we have no cool jobs in Iowa.

In order to validate my thoughts I decided to peruze job boards for Des Moines, IA and compare them to their counterparts in Seattle or Silicon Valley. The differences, other than a major pay increase on the coasts, are the jobs there are for cool, innovative, cutting-edge companies - not insurance companies.

The jobs are for creating rich internet applications, mobile applications, RSS based applications, video and blogging sites, new media, etc. They are not for doing code-monkey work like sitting in a cubicle all day heads down staring at COBOL code for the local insurance company - making decent money but never doing anything fun with your skills.

So the game plan should be to foster an entrepreneurial technology landscape to make it easy for cool startups to form. Once those cool startups form there will be plenty of cool jobs. Once there are plenty of cool jobs we’ll start seeing less people go to those jobs and more people coming to them.

That’s my two cents…

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