It matters a lot what your website looks like. If you can use cookie cutter tools and end up with one that looks like something on MySpace, you should probably start over.
Seth’s Blog: Lesson learned at the movie theatre
You may remember a duo of posts I had awhile back calling out people the likes of Robert Scoble and Mark Dauoust about designing ugly websites. My response to them was ‘The UnSurprising Truth About Good Design‘ and ‘Designing For Content‘. I’d say if one of the best minds in marketing says it matters what your website looks like – you should probably listen. But hey, it’s your brand…not mine.
technorati tags:design, branding, marketing
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