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I recently wrote a post entitled, ‘We told them, they listened‘ concerning Dell’s foray into the blogosphere and the fact that they may actually be listening to their customers (go figure). The post was commented a couple times by a user ‘Dell_Lied’ who has some interesting comments concerning real problems he has had with Dell.

He has been documenting them on a Google Page called, ‘I believe Dell Lied‘. This explains his bad experiences in purchasing a couple laptops through them.

He has posted comments on Dell’s blog (which has been renamed). I would like to see Dell address this and many others issues on their blog.

Blogging should include the good, the bad, and the ugly. Being open and honest with your customers when something is going bad is actually good. I’ve worked for companies who loved to hide bad information from customers using all kinds tactics from hiding behind marketing material to forcing customer service reps to blatantly lie. This is ineffective edge management that will always hurt your company. Be honest.

Although, I will compliment Dell 2 Direct on their openness with their battery problems.

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