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I had heard about this but not expected it to make its way out of the Microsoft camp.

thanks to ding for pointing me that direction

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John Battelle says Google is a portal. I believe him.

But regardless of their product direction they are a media company. What is media? Content Delivery. What is a portal? Content delivery. What is a portal not? A billion dollar revenue generating business model.
But there’s more to being a media company than being portal, even though John says, “That, my friends, is a portal. It’s a version 2.0 portal, but it’s a portal.” Thanks for the versioning John … not enough of that going around (sarcasm).

Regardless a portal’s business model is ad-laden content and service aggregation — a very played model. Google’s model is different. It’s using a portal, true, but for the localization of its own network of advertisements and the delivery of user-determined content and services.

John, that’s a media company. You said it yourself in your book.

John Battelle’s Searchblog: And We Thought It Would Never Come

tags: google, web, technology, media

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I shopped around for a bit for something like this today after reading a post from Richard McManus on ReadWriteWeb.

He compares different services and discusses the trend in this niche. For awhile I have thought — why would someone want RSS delivered to their inbox when they can just get a feed reader.

But McManus had thought the same thing but changed my mind with, “Now I’m about as big an RSS advocate as you’ll find on the Web, yet even I recognize that a lot of people don’t use RSS - and until Microsoft embeds it into Outlook are unlikely to.”

So, I strolled over to FeedBurner to see if they offered any services since they are burning our GANB feed. And sure enough they had ‘partners’ offering the service.

I chose FeedBlitz for now. I am anxious to see movement in this area because Richard is right — RSS isn’t mainstream but the best way to convince people is by letting them figure it out themselves.

I am waiting to see Yutter and Zookoda before we stick with FeedBlitz. We’ll see.
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Scooch is an accessible, web standards based slide show, gallery and presentation builder, brought to you by the fellas over at Gr0w Collective.

Once I stumbled upon this, I instantly had so many questions about this great new application and decided to email the creators of Scooch; Paul Whitrow (Web Designer), Jon Tan (Web Designer), for a little Q&A (which you will find below).

One of the first things I wondered about was the pricing for using Scooch. So I asked Paul…

“Our intention with Scooch is to release it as a free for non-commercial use application,” said Paul. “What we aimed for, and have hopefully achieved is first of all a piece of software that is easy to use. Secondly we wanted to develop Scooch so that the intrinsic value of the data is also presented to the web semantically.”

Paul also said that their main goal was to make Scooch as accessible as possible by implementing the use of web standards, which I liked immediately. “The content *had* to be easily searched, discovered and aggregated by search engines and blogosphere aggregation tools like Technorati.com.

Ethical SEO is very important to us and the features we’ve given Scooch should pay dividends in the rankings by making every aspect of the slides from alt text attribute values to page title’s meaningful if used properly.”

Scooch uses a “mini revolution in (X)HTML for web sites” called Microformats.

Just some of the powerful features of Scooch include:

• Tagging
• Bookmarks
• Ratings
• Comments
• Multiple Language Support
• Create a show from a Zip Archive
• Password protected access to the editing of information in 3 simple steps.
• Favicons automatically created for each slide show.
• Watermarked images upon upload.
• Semantic (x)html for meaningful mark-up and data.
• Automatically generated rounded corners.
• RSS feeds for syndication of content.
• Meaningful URI’s.
• Rel-tag inclusion.
• Meta data population from the title, description and tags.

It’s search engine friendly and even accessible to dial-up users because it features a counter that shows when each slide is loaded.

Scooch is also packaged with its own search engine plug-in called Goggles.
Goggles is a live search plug-in that uses Javascript where present for live searching but otherwise moves seamlessly to PHP.
Goggles will also be released independently as an upgrade to GrowSearch plug-in for web sites.

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Thanks Thomas Marban for including getanewbrowser on your screenblog.

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